Fortunate to Be Full

Fortunate to Be Full
By: Nicholas A. Dunlap, CPM

Two weeks into the new year and things are rocking along here at DPG. This past week, we rented ten apartment homes and now, 11 of our 18 apartment communities are at 100% Occupancy. Within the next 2 weeks, another community will be full and that will put us at 12 out of 18 apartment communities fully occupied. Our continued marketing efforts on our:


and Craigslist are to thank. These multiple avenues of advertising helped attract over 35% of our new leases and have also helped to minimize our marketing expenses. With no anticipation of rent growth in 2010, minding your operational expenses is the key to improve and strengthen your bottom line.